The client is a young trading company in Nepal founded by a practising professional hospital doctor. The company aim is to develop and trade natural products from various Nepali sources for the benefit of the country’s development and its people.
The expert has been asked to develop a marketing strategy and give advice for business development in order to prepare the company and her products for distribution and export.
During a long, pleasant and fruitful assigment, I have been able to develop the fundamentals of the company in terms of company principles, company profile and business slogan. Secondly the branding of the products has led to categorization, brand names and descriptions as well as brand logos etc. The above logo of the new category of Himalayan botanica has been created for a range of teas as well as food supplements like Moringa seeds.