Client Profile:
The client is a small company that sells medical laboratory equipment from a European company in Benin and in the surrounding states. It is also responsible for the operational readiness of the instruments.
The Nigeria market, which is very important to the client, has come to a complete standstill for political reasons, so that possibilities have to be found to get out of this existence-threatening situation.
Tasks:
The expert has to give support in two different sections:
- The organisation of the existing company has to be reduced to a minimum.
- It was necessary to find new products in different sectors. It was also important, that the relationship with the customers could help to implement the new products in the market.
Results:
Reducing the number of employees up to a level where the expected revenues allowed to survive for a longer period of time.
In parallel two big European companies that are willing to sell their products through Benin and the surrounding states were found.
