Client Profile:
Manufacturer of external windows, well introduced in the Macedonian market. The quality corresponds to European standards. Fittings of leading European manufacturers are used. In order to make a better use of existing production capacities exports have to be increased.
Tasks:
Client sees much potential on the Swiss market. He knows the Swiss quality requirements, but lacks knowledge of the channels of distribution, the way the market has to be approached etc.
Support to enter the Swiss market is required.
Results:
Introduced client to various potential customers, to some of which specific quotations could be submitted. A basis for building up a market has been laid. Building up a new market is a long-term job and a success will depend on client’s willingness and tenancy.
