Client Profile:
The bakery was reopened. The customer is not a trained specialist, but has a relative who has worked in bakeries in Switzerland. He owns 3 grocery stores in the area.
Tasks:
In the shops and in the new shop the bakery sells about 1000 loaves of bread. Difficult starting position, since the population in the country has low purchasing power, many are self-sufficient. Product range is therefore very limited.
Results:
Opportunity to expand through cross-subsidization of products. Owners are very active, versatile and innovative.
